What is the business problem being solved with Orion?

• Software revenue protection from piracy. ISVs that distribute installed software and don’t use an effective and secure software licensing technology lose anywhere from 10-90% of revenue due to software piracy. ISV’s that do use software licensing technology that does not include auditing capabilities also experience revenue leakage.
• Additional recurring revenue through effective monetization of hardware and software, even when copy protection is not a concern. Additional recurring revenue can be realized and previously-inaccessible customer segments can be captured with virtually any software, firmware or cloud service product through the use of software licensing technology that enables advanced features and controls their licensing policies to realize sophisticated pricing models. Embedded system vendors can additionally accomplish economies of manufacturing scale by streamlining production to a single assembly line.
• Future revenue through visibility and insight into product usage. Orion’s capabilities enable financial audits, early alerts on conditions that may impact sales and business operations, and insights into software utilization for planning product functionality and defining future business models.